By Laura Fox For Mailonline
Published: 05:10 EDT, 16 June 2022 | Updated: 11:23 EDT, 16 June 2022
Gwyneth Paltrow has unveiled her lifestyle brand's Goop latest addition to their raunchy range - a $98 vibrator.
Taking to Instagram, the actress showed off the gadget in a tongue-in-cheek skit, demonstrating how it's 'small and mighty' power could stop her blissful aesthetic in its tracks.
In the clip, Gwyneth can be seen questioning why she could hear idyllic classical music in her kitchen, before discovering the toy perfectly placed in a box.
That's new! Gwyneth Paltrow has unveiled her lifestyle brand's Goop latest addition to their raunchy range - a $98 vibrator
The sketch begins with Gwyneth in the midst of a phone call, before realising she can hear the classical notes of Spring from Vivaldi's composition of The Four Seasons.
Asking her Amazon Echo to turn the music off, Alexa responded that there was 'nothing playing.'
Her daughter Apple can be heard asking: 'Mom are you playing music?' and as Gwyneth says no, she attempts to find the source of the sounds by opening her cupboard and looking under the counters.
Cheeky! Taking to Instagram, the actress showed off the gadget in a tongue-in-cheek skit, demonstrating how it's 'small and mighty' power could stop her blissful aesthetic in its tracks
What's that? The sketch begins with Gwyneth in the midst of a phone call, before realising she can hear the classical notes of Spring from Vivaldi's composition of The Four Seasons
Where has it come from? Her daughter Apple can be heard asking: 'Mom are you playing music?' and as Gwyneth says no, she attempts to find the source of the sounds
Discovering a mysterious box in her kitchen, Gwyneth opens the box to find the sex toy inside, and upon turning its vibration on, the music abruptly ends.
Seeing how the toy stops the idyllic tune in its tracks, Gwyneth places the gadget back in its box, before the clip shows where her followers could buy the toy.
Captioning the post, Gwyneth wrote: 'He's small but mighty. Link in bio to shop our newest goop vibrator: Viva La Vulva.'
No stranger to a raunchy product or two, the toy forms part of Gwyneth's Father's Day gift guide, which she released on Tuesday.
Where is it coming from? She can be seen searching around her kitchen for the source of the music, with her Amazon Echo saying there is 'no music playing'
There it is! Discovering a mysterious box in her kitchen, Gwyneth opens the box to find the sex toy inside, and upon turning its vibration on, the music abruptly ends
Goop's website offered a unique variety of gifts, claiming that the items help to say 'thank you' to every man in your life, saying: 'Dads, brothers, uncles, boyfriends, and husbands have not seen much in the way of innovation.
'But rather than reinvent this wheel, we decided it would be more fun to Goop the s**t out of it.'
While the 58-item list has some traditional gift suggestions, like button downs and tech items, it's also includes two over $100 vibrating rings and a $200 penile masturbation device made to give partners the 'best sex.'
Cheeky! Seeing how the toy stops the idyllic tune in its tracks, Gwyneth places the gadget back in its box, before the clip shows where her followers could buy the toy
On sale: No stranger to a raunchy product or two, the toy forms part of Goop's Father's Day gift guide, which also includes a $119 Vibrating Stimulator and $129 vibrating ring
The range also includes a vibrating ring which Goop notes as one of the most 'sleek toys for stimulating the perineum during sex,' $400 butcher block, a hot sauce bundle and face exfoliators.
Paltrow's second Father's Day gift guide section, 'In Pursuit of a Different Kind of Dad Bod,' suggests a $200 penile masturbation device which uses the same technology as Goop favorite Womaniser vibrator, a $3,649 smart message display, and a $569 turntable perfect for 'living room dance parties.'
Gwyneth has been known for selling vibrators on her GOOP website for many years; in fact the sex toys are often featured in her Christmas gift roundups.
And she has talked the important of using toys on the show Pushing the Boundaries.
'Repressing sexuality and specifically female pleasure has been a mechanism of control for a long time,' said the Country Strong actress.
'I'm an advocate for women to listen to themselves and become close and intimate with themselves. It's time to undo those tropes. If a woman likes sex, there's nothing wrong with her!'
How naughty! Another eyebrow raising gift on the Father's Day guide is this Arcwave penile masturbation device, costing $199
Among other products Goop has released over the years was the iconic This Smells Like My Vagina candle, which was originally introduced to consumers in January of 2020.
The candle claimed to include notes of 'geranium, citrusy bergamot, and cedar,' and was originally priced at $75.
While the website boasts a wide range of sex toys, at the top of the price range was a $10,000 24-carat gold dildo, designed 'for women who demand the ultimate in luxurious indulgence.'
Goop also openly promoted a vampire repellant spray which promises to 'banish bad vibes', a toothpaste squeezer which aimed to eliminate the arduous early-morning task and even sex dust that could be added to smoothies.
The website also previously sold a jade egg that claimed to balance hormones and increase bladder control, though none of these claims were scientifically proven.
A Wellness Jade Egg, which aims harness the power of energy work and crystal healing, is still available for $66.
How does that smell? Among other products Goop has released over the years was the iconic This Smells Like My Vagina candle
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